The Mustanaamio Bath Towel was produced by Kustannus Oy Semic in Finland in 1980. The bath towel was sold exclusively in Mustanaamio comic books published by Kustannus Oy Semic in Finland. The bath towel is fully licensed by King Features Syndicate.
The first time we see the Mustanaamio Bath Towel offered for purchase is on the back cover of Mustanaamio comic book edition number 23, published in 1980. An advertisement is found on the outside back cover, featuring a color photo of the bath towel, as can be seen below.
Translated to English, the advertisement reads:
BLACK MASK REQUEST! GET YOURSELF OR BUY AS A GIFT FOR A FRIEND!
But hurry up, because there are a limited number of these premium, oversized Black Mask themed bath towels available! The price for pre-order by mail is only 29 FIM (also includes the postage of the towel!) Get a Mustanaamio bath towel with a colorful Mustis picture printed on it as a gift for yourself or your best friend! And the colors last from wash to wash and wash to wash. Orders with the adjacent coupon (OR ITS COPY!) in a sealed envelope (remember the 1:10 mk stamp!) to the address KUSTANNUS OY SEMIC, MUSTIS-PYYHKEET, LOKERO 317, 33101 TAMPERE 10.
The Mustanaamio Bath Towel is made from cotton measuring 50cm x 100cm. It features a printed image of the Phantom in color on the one side, with the Phantom seen in a standing pose with his hands on his hips. The bath towel can be seen below.
The Mustanaamio Bath Towel was advertised on the outside back cover of a variety of Mustanaamio comic books, including edition number 23 and 25 in 1980, editions 13 and 14 in 1981, editions 11 to 14 in 1982, editions 9 and 13 in 1983 and edition number 14 in 1984.
Mustanaamio comic book number 9, published in 1983 saw the bath towel advertised amongst other Phantom collectibles in ‘Mustanaamio Shop’, which includes a figure, ring, clothing and comic storage sleeve. This style of advertisement featured the bath towel in advertisements printed on the outside back covers of Mustanaamio comic books in 1983 and 1984.
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