Fantomen Hat

The Fantomen Hat was produced in Sweden in 1953. An advertisement for the hat appears in Fantomen comic book number 5, published by Serieförlaget in Sweden in 1953, plus a number of other editions in 1953. The front cover of this comic book can be seen below.

The advertisement notifies us that the Fantomen Hat is made of cotton fabric, coming in a variety of sizes. The front of the hat features a printed image of the Phantom riding Hero with Devil running by their side. A coupon is located in the advertisement, requiring the reader to post away for the hat to an address in Stockholm, Sweden. The cost of the item which includes postage and the buyers address are also requested. The color advertisement appears within the comic book, taking up a full page.

A copy of the advertisement is seen below, found in Fantomen comic book edition number 8, published in 1953.

Translated to English, the advertisement reads:

NOVELTY! THE FANTOMEN HAT

Now it has arrived – the cap that all boys and girls want! It is made of cotton twills and has air holes for ventilation. The Phantom and his horse Hero are depicted on the front and on the cap. Write and order it today! The sizes are 52, 53, 54 and 55.

An illustration of the Fantomen Hat is found in the advertisement being worn by two children. The actual hat can be seen below.